Private Label Mushroom and Shilajit Supplements
Two of the fastest-moving categories on TikTok Shop, and two where sourcing quality varies wildly. Our mushroom gummies use fruiting-body extract with stated beta-glucan content; every shilajit batch is fulvic-acid standardised and carries a heavy-metals COA.
Products
| Product | Format | Key spec | Markets |
|---|---|---|---|
| Mushroom complex gummies | 80 / bottle, pectin | Lion’s mane + reishi + cordyceps fruiting-body extract; beta-glucan % on spec | US, UK, EU, JP |
| Mushroom mocha coffee | 412 g tub | Coffee + lion’s mane + cordyceps | US, UK, EU |
| Black forest cocoa | 264 g tub | Cocoa + mushroom extract | US, UK, EU |
| Shilajit gummies | 30 / 60, pouch or jar | Fulvic-acid standardised resin | US, Gulf, Asia |
| Shilajit resin sticks (women’s, strawberry) | 8 g × 30 / jar | Resin + flavor | US, Gulf, Asia |
| Shilajit honey sticks | 8 g × 30 / jar | Resin + honey | US, Gulf, Asia |
MOQ 100 · samples 7 days · bulk 30 days · label free. Process: gummies · powders and sticks.
Mushrooms: the three quality questions
1. Fruiting body or mycelium? Mycelium grown on grain is cheaper and comes with the grain. Fruiting-body extract is what delivers the beta-glucans and what the EU treats as a traditional food rather than a Novel Food. Ours is fruiting body; the spec sheet says so.
2. Extraction. Hot-water extraction pulls beta-glucans; dual (water + alcohol) extraction also pulls triterpenes from reishi. We state the extraction method per ingredient.
3. The number on the label. Beta-glucan percentage is the honest measure. “Polysaccharides 30%” can be mostly starch. Ask any supplier for beta-glucan by the Megazyme method; we report it.
Formats that sell
- Gummies — the entry product for creators; 80-count pectin, berry flavor masks the mushroom note.
- Mushroom coffee — the daily-habit product; a tub lasts a month and repeats.
- Capsules — for the “no sugar, no flavor” buyer; quoted from the catalog.
Shilajit: how to sell it without getting burned
Shilajit is a purified mineral resin from high-altitude rock, and the category has two recurring problems: heavy metals and fake “resin” that is mostly humic filler. Both are solved by two numbers on the COA — lead/arsenic/cadmium/mercury within USP limits, and fulvic-acid percentage matching the spec. We test every batch, and we recommend brands publish the COA on their product page; it is the strongest conversion tool in the category.
Formats. Gummies for the mass market; resin sticks (8 g, strawberry) and honey sticks for the premium and gifting end — the stick format is new in 2026 and has little competition.
Markets. US, Gulf states and South-East Asia. Not the EU (Novel Food). UK on a per-product check.
Claims
Both categories attract disease claims (“cures anxiety”, “boosts testosterone”, “fights cancer” for soursop). We label with structure/function language only — cognitive support, energy support, general wellness — with the FDA disclaimer. Brands that follow the same rule keep their listings; brands that do not get delisted, and the category gets a bad name.
MOQ, samples and lead time
- 100 units per SKU, label free
- Samples 7 days; bulk 30 days
- COA: actives (beta-glucan / fulvic acid), heavy metals, microbial, water activity (gummies)
Frequently asked questions
Fruiting body or mycelium?
Fruiting-body extract. It carries the beta-glucans buyers pay for, it is what the “no grain filler” positioning refers to, and it matters legally: in the EU, mushroom mycelium powders are classed as Novel Food while fruiting-body extracts of lion’s mane, reishi and cordyceps are not.
Can shilajit be sold in Europe?
No. Shilajit (mumijo) is treated as a Novel Food in the EU and is not authorised for sale in supplements. We supply shilajit products for the US, Gulf and Asian markets, and for the UK after a per-product check.
Is shilajit tested for heavy metals?
Every batch. Shilajit is a mineral resin and naturally carries trace metals; we source purified resin and release only within USP limits, with lead, arsenic, cadmium and mercury on the COA. If a supplier cannot show you this, do not buy their shilajit.
What does “fulvic acid standardised” mean?
Fulvic acid is the marker compound for shilajit quality. Our resin is standardised to a stated fulvic-acid percentage on the spec sheet, so your label claim is verifiable rather than “pure Himalayan” marketing.
Beta-glucan content on mushroom products?
Stated on the spec sheet per extract. Beta-glucan percentage is the honest quality number for mushroom extracts; polysaccharide percentage alone can be inflated by starch.
Mushroom coffee — real coffee?
Yes: instant coffee or cocoa base with lion’s mane and cordyceps extract, mocha and black forest cocoa flavors, 412 g and 264 g tubs.
Quote a mushroom or shilajit SKU
Tell us the format and your market; we confirm compliance and send an itemised quote in 24 hours.